Work Experience
ENGIE Impact
Spring 2025 - Present
Senior Graphic Designer + Art Director
ENGIE Impact partners with multi-site organizations to turn resource data into actionable insights and drive sustainability.
- Led the development and enforcement of brand standards across campaigns and marketing assets, building scalable Figma and Canva template systems that improved efficiency and brand consistency.
- Partnered with digital marketing and ABM teams to design performance‑informed campaign creative, incorporating metrics, A/B testing insights, and business goals into visual decisions.
- Art directed high‑visibility brand initiatives and storytelling projects, guiding creative direction, planning, and execution while collaborating closely with cross‑functional stakeholders.
- Streamlined creative operations by improving intake, briefs, QA processes, and workflows in Wrike, reducing friction and improving turnaround time and output quality.
Ignitium - ABX Orchestration
Fall 2022 - Present
Senior Graphic Designer
Ignitium is an account based orchestration consultancy that specializes in helping enterprise and hyper-growth SaaS companies launch and scale their ABX initiative.
- Personalized Experiences and ABM Execution
Created personalized landing page experiences using Folloze, customizing content for key personas and account segments to improve engagement in account-based marketing campaigns. Collaborated with cross-functional teams to ensure message alignment and seamless integration with ad creative. Design Leadership and Brand Consistency
Led the development of visually compelling designs for digital assets such as ads and landing pages for up to 12 SaaS clients, ensuring strict adherence to client branding guidelines and effective communication of their corporate ethos. Promoted project transparency, managed the design process from drafts to approvals, and organized design files for easy access and future use.
- Collaboration and Strategic Thinking
Partnered with designers, marketing teams, and stakeholders to create design solutions that met marketing objectives. Actively participated in brainstorming sessions, stayed updated on emerging design trends, and integrated innovative techniques to optimize engagement and ROI. Incorporated feedback from clients and colleagues to refine design outputs. - Mentorship and Project Management
Mentored junior designers, providing art direction and feedback to elevate their work. Acted as the key expert on brand standards for designated client pods, overseeing client onboarding, task management, and quality assurance. Managed the master task list for the creative team, aligned tasks based on individual strengths, and coordinated deadlines to ensure on-time project completion without compromising quality. - Innovation and Workflow Optimization
Contributed to internal initiatives including website redesigns, product rollout campaigns, and process improvements. Integrated AI tools to streamline design workflows, boost efficiency, and support scalable creative operations. Maintained project visibility and delivery accuracy using platforms like Asana and Ziflow.
Northwest Christian Schools, Inc.
September 2020 - August 2022
Graphic Designer & Marketing Coordinator