Education
Whitworth University
Bachelor of Arts: Graphic Design
Minors: Business, Visual Communication
3.9 GPA - Whitworth Art Department Academic Scholarship Award Winner
Work Experience
Ignitium - ABX Orchestration
Fall 2022 - Present
Senior Graphic Designer
Ignitium is an account based orchestration consultancy that specializes in helping enterprise and hyper-growth SaaS companies launch and scale their ABX initiative.
Design Leadership and Brand Consistency
Led the development of visually compelling designs for digital assets such as ads and landing pages for up to 12 SaaS clients, ensuring strict adherence to client branding guidelines and effective communication of their corporate ethos. Promoted project transparency, managed the design process from drafts to approvals, and organized design files for easy access and future use.
- Collaboration and Strategic Thinking
Partnered with designers, marketing teams, and stakeholders to create design solutions that met marketing objectives. Actively participated in brainstorming sessions, stayed updated on emerging design trends, and integrated innovative techniques to optimize engagement and ROI. Incorporated feedback from clients and colleagues to refine design outputs. - Mentorship and Project Management
Mentored junior designers, providing art direction and feedback to elevate their work. Acted as the key expert on brand standards for designated client pods, overseeing client onboarding, task management, and quality assurance. Managed the master task list for the creative team, aligned tasks based on individual strengths, and coordinated deadlines to ensure on-time project completion without compromising quality.
Northwest Christian Schools, Inc.
September 2020 - August 2022
Graphic Designer & Marketing Coordinator
- Strategized, ideated, and implemented marketing campaigns across all channels: print/mail, digital, email, social, events, and more.
- Performed weekly website updates including improvement of UI, content accuracy, and relevancy.
- Designed, optimized, and monitored all cross-channel social media postings to ensure top ROI, and conversion rates resulting in 82% increase in account engagement.
- Ensured all press materials, social and website content, and other related media followed brand guidelines and marketing best practices.
- Created, designed, and produced annual fundraising event microsites, from inception to shipped product, leading to highest conversion rates in school fundraising history.
ENGIE Impact
2019 - 2020
Graphic Designer - Temporary
- Re-branded company’s library of sales tools (over 500 pieces).
- Created and tested 20 templates for company-wide use in Word,Powerpoint, and more.
- Shaped new ENGIE Impact brand, in collaboration with the Creative Team.
- Collaborated on development of new website, specifically sourcing and treating 100+ brand images and 50+ icons.
- Supported the Marketing team in the launch of a new, global business unit.
- Coordinated content distribution and collaboration across all global offices
Kaspien (Formerly etailz)
2018 - 2019
Graphic Design Intern